MELBOURNE, 11 March 2023: The Australia India Business Council (AIBC) has announced a new logo. “Our refreshed logo reflects the vitality and energy in the evolving Australia-India relationship and the leadership role which AIBC plays for advancing this strategic business corridor. The AIBC was formed over 35 years ago by our two governments to promote bilateral trade and investment. Today, we have Chapters in six states in Australia and a presence in India, says the latest AIBC Newsletter.
It further says, ” Our new logo is in step with the evolving times – it is bolder and more vibrant in its design, and the choice of colours and typography when compared to our earlier brand identity. Symbolically, it represents the blue of the Australian flag and the green from the Indian tricolour. The letters ‘AI’ adjacent to each other demonstrate how the two countries are in a symbiotic relationship and committed to supporting each other’s growth and progress.
The colour blue has long been regarded as the symbol of imagination, trust and stability, while green signifies new beginnings and growth. The star is a beacon of hope – of positivity and renewal.
Along with our new logo, we have also revamped our website to a more modern and easier to navigate layout to provide our members and other visitors quick and easy access to AIBC. Over coming months we will look to how we can further strengthen our online presence to better support our members. We hope to regularly meet many of you on www.aibc.org.au and on our social media platforms.”
The Australia India Business Council (AIBC) is the leading business chamber, dedicated to promoting the bilateral trade and investment relationship between Australia and India.
AIBC was established in 1986 by the governments of Australia and India. It now has chapters in six Australian state capitals and a presence in India. AIBC helps shape policy and advocacy to promote the bilateral business corridor, raising awareness about Australia-India trade and investment and facilitating business to business outcomes.